Give Choose, Loudoun’s annual day of nonprofit giving, raised more than $603,000, nearly doubling last year’s total of around $327,000.
After the results were tallied Wednesday morning, as of 11:30 a.m. Loudoun had donated $603,233 for Loudoun nonprofits.
Eighty-seven area charities joined forces for Give Choose, a 24-hour fundraising campaign organized by the Community Foundation for Loudoun and Northern Fauquier Counties.
“The coronavirus pandemic has affected all of us, and our nonprofits are no exception,” said Nicole Acosta, the Foundation’s director of grants and nonprofit programs. “Many of them have lost funding or are stretching resources way too thin to meet the growing demands brought on by COVID-19. Loudoun showed up in a big way yesterday – we are humbled by our community’s care and generosity yesterday.”
Many charities secured advanced challenge gifts from donors, who offer to double donations by matching the dollars they raise and help those organizations meet their fundraising goals. In addition, area businesses have contributed to the Give Choose “prize pool” with prizes for charities throughout the day.
The three biggest fundraisers of the day were the Loudoun Abused Women’s shelter, which brought in $65,083.41 from 192 gifts and four prizes, plus a $25,000 challenge gift; A Place to Be, which raised $53,856.58 from 106 gifts, three prizes and a $17,500 challenge; and Loudoun Hunger Relief, which raised $44,637.09 from 230 gifts and four prizes. Loudoun Hunger Relief also saw the most individual donations.
In total, Loudoun made 2,935 donations.
Since its inaugural event in 2014, Give Choose has raised more than $1.2 million for area nonprofits—not including yesterday’s record-setting day.
Although the 24-hour marathon of giving is over, the Give Choose website is still open for people to give as much as they like—or as little as $10—to the charity of their choice. Donations are still accepted at GiveChoose.org.